The importance of correct attachment
To breastfeed effectively, your baby needs to be well positioned and attached to a good mouthful of breast.

Your baby`s whole body should be held close to you and turned towards you.
Instead of aiming the nipple at your baby`s mouth, start by placing the nipple just above the mouth, towards your baby`s nose.
Bring your baby on to the areola/breast tissue. Plant the lower lip first, well down on the areola, then roll your baby on, aiming the top lip just above the nipple.
Your baby`s chin should come in against your breast, leaving the nose clear.
Your baby`s mouth should be wide open against your breast; the lips should not be pursed around your nipple.
When your baby is well attached, your nipple will avoid friction by being drawn deep into the mouth where it cannot be rubbed by the tongue or chewed.
If you have a problem or concern, seek skilled help. Don`t leave it too long. International Board Certified Lactation Consultants (IBCLCs) are health care providers who have made a special study of lactation and possess the necessary skills, knowledge and attitudes to facilitate breastfeeding. They usually work in hospitals, clinics or private practice.